Top 5 Social Apps Performance in Tunisia, Q2 2025

In the second quarter of 2025, the performance of the top social apps in Tunisia showed varied trends in terms of downloads, revenue, and active users. Based on data from Sensor Tower, here's a closer look at how these apps fared on the unified platform.

TikTok - Videos, Shop & LIVE experienced a significant increase in weekly revenue, peaking at around $3.7K in late May. Downloads fluctuated, with notable highs of approximately 57.2K in early April. Active users steadily grew, reaching nearly 3.9M by the end of June.

Facebook showed a consistent rise in weekly revenue, reaching just over $900 by late June. Weekly downloads saw a slight decline, ending at about 38.3K. Active user numbers remained robust, hovering around 7.3M throughout the quarter.

Instagram saw a peak in weekly revenue at $930 in May, with a gradual increase in active users, culminating at approximately 4M. Downloads were stable, with a slight uptick towards the quarter's end, reaching about 36.5K.

Threads had steady download numbers, averaging around 15K weekly. Active users increased significantly, reaching approximately 729K by the end of June.

NGL: ask me anything maintained a low but stable revenue. Weekly downloads remained around 5K, while active users showed an upward trend, ending the quarter at 118.5K.

For more detailed insights and data, visit Sensor Tower's platform.